1+ months

Project Manager, Social Media

Atlanta, GA 30308
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  • Jobs Rated
    47th
JobTitle: Project Manager, Social Media
Job ID: 348173_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing
Employment type: Full Time

Position Description:
POSITION PURPOSE

Manage and execute paid social media programs and tactics. Responsibilities include implementation of campaigns and their objectives, strategies and tactics; and stewardship of social media plans in conjunction with marketing goals. Assist Social Media Managers in building and refining the structure of social media audience buying strategy. Position oversees management of campaign activations and reporting.


MAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES

  • 30%-Program/Channel Management: Manage development of social media plans (paid and organic), from inception to completion, leading integration with the analytics team on measuring the success of the campaigns. Owner of editorial calendar for all social media campaigns, and maintain channel management. 
  • 40%-Paid Media Management: Support social team with paid media planning, buying and reporting for all social campaigns. Manage social media campaigns directly from social channels ad platform (bidding, targeting, ad creation, etc.). Partner with social planning and analytics team to define targeting segments for campaigns. 
  • 15%-Reporting/Metrics: Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results. 
  • 15%-Organizational Alignment/Relationships; Build relationships with key internal stakeholders; platform partners, media, agencies, creative teams, merchandising marketing, public relations, and community affairs.

    NATURE AND SCOPE

    • This position reports to Manager Social Media
    • This position has no Direct Reports

      ENVIRONMENTAL JOB REQUIREMENTS

      Environment: 
      Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

      Travel: 
      Typically requires overnight travel less than 10% of the time.

Jobs Rated Reports for Social Media Manager

Posted: 2020-01-29 Expires: 2020-04-26

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Social Media Manager
47th2018 - Social Media Manager
Overall Rating: 47/220
Median Salary: $101,460

Work Environment
Very Good
15/220
Stress
Very High
200/220
Growth
Good
70/220
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